LinkedIn & Twitter Best Practices for Nonprofits

LinkedIn and Twitter have unique roles in your nonprofit’s social media strategy. LinkedIn is ideal for connecting with sponsors, funders, and thought leaders while Twitter is a fast-moving community built upon real-time news and information sharing.

In this two-hour webinar, nonprofits will learn best practices for using LinkedIn and Twitter. Topics include:

• What type of content performs best on LinkedIn and how often nonprofits should post
• The benefits of using LinkedIn to steward sponsors and funders
• How to use LinkedIn to empower your staff as thought leaders
• What type of content performs best on Twitter and how often nonprofits should tweet
• Best practices for tweeting, retweeting, mentioning, replying, and tagging on Twitter
• An exploration of Twitter tools, such as Ads, Analytics, and Blue